Monday, December 23, 2024
HomeHealthcarePublic Training Marketing campaign on Entry to Reproductive Well being Care

Public Training Marketing campaign on Entry to Reproductive Well being Care


In November, HHS launched a public schooling effort to speak the supply of free and low-cost reproductive well being providers, in addition to present info relating to privateness and the correct to entry these providers.  We’re emphasizing two necessary messages:  1) ladies ought to make their very own selections about their well being care and a couple of) reproductive well being care is accessible.

The marketing campaign was developed in response to President Biden’s Govt Order 14076, Defending Entry to Reproductive Healthcare Companies, which tasked HHS with sharing info with the general public about learn how to acquire free or lowered value reproductive well being care providers by means of HHS-funded clinics.  This Govt Order was issued after the June 2022 Dobbs v. Jackson Ladies’s Well being Group Supreme Courtroom resolution on abortion.

We’re directing ladies to the federal ReproductiveRights.gov web site, which accommodates info on contraception, treatment, abortion providers, and different preventive well being providers, in addition to necessary information about privateness, rights related to reproductive well being care, and the way folks with and with out medical health insurance can acquire reproductive well being care.

The marketing campaign features a 15-second video and several other static adverts designed to succeed in low-income ladies of childbearing age from 18 to 45 years outdated.  We’ll attain these ladies through digital media platforms – together with Google Advertisements, Fb, and Twitter – in media markets in Arizona, Missouri, Pennsylvania, West Virginia, and Wisconsin.

Along with launching the general public schooling marketing campaign and offering providers by means of Title X clinics,  HHS can be dedicated to making sure the well being of all adolescents, offering prevention schooling and fascinating youth by means of our Teen Being pregnant Prevention Program, and making certain entry to youth-friendly sexual and reproductive well being providers by means of our Title X Program.

Lastly, yow will discover further resourcesto make it easier to fight misinformation and disinformation about reproductive well being care from these two OPA-funded web sites: the Reproductive Well being Nationwide Coaching Middle and the Nationwide Medical Coaching Middle for Household Planning

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