Hundreds of thousands of seniors within the U.S. spend their later years in poor and declining well being introduced on by falls, ache and persistent circumstances, signifying a rising disconnect between high quality of life and general longevity. On Tuesday, a startup targeted on addressing this challenge gained $17 million in funding.
Daring, a Los Angeles-based firm providing a wholesome ageing platform for older adults, closed a Sequence A funding spherical led by Rethink Affect. The spherical, which took the startup’s fundraising whole to $27 million, additionally had participation from Samsung Subsequent, Andreessen Horowitz, Khosla Ventures, GingerBread Capital and Primetime Companions.
Based in 2019, Daring seeks to enhance older adults’ well being by customized train packages designed to stop falls, lower musculoskeletal ache and increase bodily exercise ranges.
The startup contracts with Medicare Benefit plans and risk-taking supplier teams to make its platform accessible to older sufferers, and the corporate stated it’s utilizing its newly-raised capital to develop this aspect of the enterprise. Daring additionally has a direct-to-consumer choice in order that anybody can join and use its programming.
“Daring packages are designed specifically for older adults, and are tailor-made to their health degree, well being background and targets. Our members love Daring as a result of we hearken to their preferences, and supply them with actions which might be accessible, enjoyable and relevant to their lives,” stated CEO Amanda Rees.
The packages’ design is supported by Daring’s crew of medical advisors, and its in-house medical abilities manages the packages everyday.
Daring tracks its customers’ enhance in bodily exercise, as that is crucial to its Medicare companions and demonstrates the conduct change that the startup is attempting to drive by making health extra accessible and interesting. The corporate revealed analysis displaying that its packages drove a 182% enhance in customers’ weekly bodily exercise, suggesting that its customers are establishing new routines and sticking with them.
“Daring members love, belief and return to our platform as a result of our product is customized for his or her expertise. This personalization is steady — it doesn’t occur solely at onboarding. This ensures that the programming provided to our members is appropriately tailor-made for his or her particular wants, which is why we see such robust engagement,” Rees declared.
The startup’s packages are presently out there to greater than 10 million Medicare members. A few of its clients embody UnitedHealthcare and Ochsner Well being System.
Daring’s funding spherical comes at a time when an rising quantity of curiosity and capital is flowing to firms seeking to serve Medicare Benefit beneficiaries — comparable to Oak Road Well being, Agilon Well being and Devoted Well being. Rees stated that her startup stands out from the group due to its deal with motion as drugs.
“In response to the CDC, 4 in 5 persistent circumstances could be managed or improved by train. We’re onerous at work constructing clinically sound packages particularly for older adults, emphasizing accessibility and affect in each choice, which is why companions are more and more turning to us to succeed in their members and drive medical outcomes,” she defined.
Photograph: Daring
