THE WHAT? Clinique has introduced main NYC-based ophthalmologist, Dr Ashley Brisette as its first guiding ophthalmologist. The Estee Lauder Corporations-owned model will faucet Brisette’s experience to develop new merchandise and produce dynamic academic content material for shoppers and Consultants.
THE DETAILS Brisette’s first marketing campaign will probably be for Clinique’s new Excessive Impression Excessive Fi Full Quantity Mascara.
THE WHY? Janet Pardo, Senior Vice President, International Product Growth, Clinique, reveals, “We’re thrilled to welcome Dr Brissette to the Clinique household, impressed by her impression within the ophthalmology area in each her contributions to medical literature and in her work with each day sufferers. We look ahead to this partnership together with the essential experience and insights she brings in serving to Clinique proceed to hold out our dedication to security at each step.”
