THE WHAT? L’Occitane-owned Elemis has appointed Jennifer Baldwin as Chief Model Officer, who will likely be based mostly within the London headquarters.
THE DETAILS As a part of her position, Baldwin will likely be tasked with evolving the corporate’s international model technique, with a deal with Elemis’ three sustainability pillars: biodiversity, local weather, and other people.
Baldwin has in depth advertising and marketing expertise, most just lately being Head of World Model Advertising and marketing at Charlotte Tilbury.
THE WHY? The appointment follows additional new hires for Elemis, with the corporate clearly specializing in its upping its advertising and marketing sport, with Lauren Grimmer named UK Omni-Channel Advertising and marketing Director.